About
WUF World is a culture studio for all things pets. At the intersection of entertainment, lifestyle, commerce and community, WUF creates original experiences, cultural moments and gathering places that celebrate the extraordinary bond between people and their pets.
Through a growing portfolio of signature properties, including Petsgiving™, Pet Film Festival™, Pet Marathon™, Best Pet Workplaces®, Saturday Dog Club® and Pets Behind the People®, WUF brings pet lovers together in real life and online, and partners with leading brands, creators and changemakers to shape the future of pet culture.
Built on the belief that pets make life better, WUF turns the world’s love for animals into experiences that inspire connection, spark joy and create meaningful impact.
